Tag: Supplier

What’s in a Name? (Part 1)

What you name a product can definitely impact its overall swagger, just like packaging and shelf-placement can. But determining the best name for your product can be incredibly challenging.

/ May 4, 2016

Online and In-Person? It’s Only Logical.

Together, RangeMe and Urban Expositions are taking matters into their own hands to put new product discovery power in your hands.

/ March 21, 2016

If the Price Isn’t Right

What’s an innovator to do if your product is already out there, and the price is…wrong?

/ March 3, 2016

Sustainability Boosts Brand Awareness, Trust, and Sales

Today’s strong consumer demand for sustainable products can help suppliers and retailers stand out in the crowded business-to-consumer (B2C) marketplace.

/ March 1, 2016

The Price is (Hopefully) Right

Pricing a new product may be one of the trickiest endeavors you encounter when bringing a new product to market.

/ February 22, 2016

How Local Products Attract Happy, Loyal Shoppers (Part 2)

This year, retailers should build strategic relationships with local product suppliers to capitalize on the growing “buy local” movement.

/ February 17, 2016

Small Steps, Giant Leaps—A New Partnership for a Better CPG Industry

CircleUp and RangeMe are coming together to provide product suppliers with a faster path to market as well as the resources to scale their business.

/ February 9, 2016

How Local Products Attract Happy, Loyal Shoppers (Part 1)

Retailers increasingly source local products to streamline logistics and reduce transportation costs. Both retailers and suppliers build goodwill by investing in the local economy, and consumers feel good for supporting people and jobs in their community.

/ February 3, 2016

Hand in Hand: Innovation & Inspiration

Whatever the innovation you have in mind, embrace it. And in those moments when you doubt your idea—and everyone has those moments—don’t let go.

/ January 26, 2016

Local Foods Drive Massive Growth in Retail

Retailers are sourcing food products from local suppliers to simplify supply chain management, save time and transportation costs, and build goodwill within their communities.

/ January 19, 2016