Tag: retail

Walmart OTIF Standards

What Your Brand Needs to Know About the New OTIF Standards for 2020

OTIF changes explained in plain English for brands currently or looking to work with the world’s largest retailer.

/ October 14, 2020
How to Remain Competitive in a Saturated Retail Environment

How to Remain Competitive in a Saturated Retail Environment

Learn tips about what brands need to consider to remain competitive in a saturated retail environment.

/ October 8, 2020
Fairtrade America certification

Increase Consumer and Retailer Loyalty By Getting Fairtrade Certified

Discover what it means to be a Fairtrade certified brand and how it can contribute to your brand’s impact and success.

/ September 23, 2020
co-marketing brand partnerships

Reach New Customers With Strategic Co-Marketing Partnerships

Learn how co-marketing partnerships could be the right next step for your brand to reach new customers and be a chance to try something new.

/ September 16, 2020
niche marketing for brands

Find your niche among the masses: Niche Marketing for emerging brands

Discover how niche marketing might be the best marketing route for a growing brand to make every dollar count and every effort shine.

/ September 8, 2020
email marketing services for growing brands

Email Marketing Services for Growing Brands

There are a lot of different email marketing services out there. Here are a few of the best email marketing tools to fit any growing brand.

/ September 3, 2020
e-commerce and the retail and cpg industry

E-Commerce Explosion Revamps Retail

The 2020s will be a digital decade for retail because the COVID-19 pandemic catapulted global e-commerce into the future to bring the shopping mall to us.

/ August 26, 2020
how covid-19 has affected beauty purchases

How the ‘Mask Factor’ Is Changing the Face of Beauty

Although consumers are kissing lipstick goodbye for now, eye makeup is zooming in as the must-have “above the mask” beauty products for trip-conscious shoppers, giving supermarkets a brilliant opportunity to shine and sparkle in the retail beauty landscape.

/ August 24, 2020
digital marketing for CPG brands

Digital Marketing: 5 Steps to Get You Started

Learn the basic principals on how to build out your brand's digital marketing strategy to increase your visibility and attract more customers.

/ August 6, 2020
retail product returns

As E-Commerce Soars, So Do Product Returns

How can the retail supply chains re-engineer their returns process to prepare for the flood of returns and keep operations running smoothly?

/ July 29, 2020