Tag: product pricing
Four Steps to Product Pricing Success
CPG Retail expert Kate LaBrosse provides insights into profitable product pricing
How To Bring Your Brand to Market: A Checklist
We’ve put together a checklist of everything you’ll want to think about before bringing your brand to market.
Love at First Sight: What Makes an Impulse Product Fly Off the Shelf?
Find out how retailers can drive impulse products sales, whether they are novelty items, problem-solvers, or the the latest TikTok trend.
Best Practices for Pricing Products
Pricing products is one of the most important aspects of any business. Learn some of the best practices on how to optimize your products pricing.
7 Tech Trends Empowering Shoppers
These tech trends can help your retail company make today’s discerning, empowered shoppers feel special, heard and willing to buy from you.
10 Ways Small Businesses Can Prepare for Black Friday Success
The good news is there’s still enough time for your small business to prepare well, stand out and sell in time for this fast and furious weekend of sales.
Hot Trends in Shopper Technology
The accelerated pace of consumer technology adoption means shopper behavior is moving faster than most companies, so strive for agility to adapt to these trends.
Cutting it in the Kitchen—and in CPG (Part 2)
Last time we spoke, I was telling you all about how there are so many similarities between cooking basics and new product development. Don’t believe me?
If the Price Isn’t Right
What’s an innovator to do if your product is already out there, and the price is…wrong?
Dollar Daze: Catering to Value Shoppers
Value store retailers are focused on sourcing new products with the best possible margin that meet consumer needs at the lowest price possible.