Tag: cpg
Fa La La La Lipstick
As the holiday season ramps up, beauty is in a prime position to make the most of being merry and bright, for consumers and suppliers alike.
Infographic: Last-Minute Ideas to Maximize Your Holiday Sales
To maximize in-store and online sales for your products, consider the following facts and suggestions as you finalize your holiday marketing strategy.
Retailers Feel–and Heed–the Power of the Millennials
Retailers are right to immerse themselves in the Millennial mindset in order to better unite with this very ambitious and significant generation.
Supplier Spotlight: The Naturally Smart way to grow a business
What started out as a product made in a small commercial kitchen and delivered out of the back of his Mini Cooper, Patterson now offers five flavors to his loyal customers across the U.S.
10 Ways Small Businesses Can Prepare for Black Friday Success
The good news is there’s still enough time for your small business to prepare well, stand out and sell in time for this fast and furious weekend of sales.
What Millennials Want From Consumer Goods
To win the hearts and minds (and wallets) of Millennial consumers, reflect their mindset by showing how your company is innovative, ethical and transparent.
Baby, Mine (Part 2 of 2)
I’m fascinated by the sheer number of products available for babies these days and I’m even more intrigued by some of the trends I see emerging among baby CPG these days.
5 Reasons Why a Buyer Says Yes to One Product Over Another
If their customers are asking for a certain product, a buyer will do what it takes to add it to their product assortment because they know their customers will buy.
9 Ways to Sell More This Halloween
Marking the beginning of the most profitable period of the year, Halloween spending is expected to reach a whopping $8.4 billion in 2016, the highest level in 11 years.
Baby, Mine (Part 1 of 2)
The baby care market is expected to hit $66.8 billion in sales by 2017—that’s next year! And likely, organic and natural products will account for a significant chunk of that sales pie.