Tag: cpg
ROI, Conversions, Loyalty, and More — Getting the Most from Your CPG Marketing Spend
The intricacies of ROI, conversions, loyalty, and how they shape the success of your CPG marketing efforts.
Selling in the Information Age – Is Your Product Data Reliable?
Providing extended product information has become an imperative for retail and e-commerce success.
Walmart SVP of Pantry Shares Key Insights that are Important to the Retailer
Melody Richard leads the team that ensures customers have what they need in the pantry to feed their families and friends.
How Sarilla Turns Cold Leads Into Warm Leads with RangeMe
Founder & CEO Sara Delaney leverages the platform’s tools and insights to build and strengthen her retailer relationships
Unlocking the Secrets to Effective CPG Advertising that Delivers Results
Learn the different types of advertising, why they’re important, and the secrets of getting the attention of top retail buyers.
Behind the Scenes of a Professional Product Photo Shoot
A photographer and brand-owner walk through the process from ideation to finished images
2024 Predictions: What We Can Expect in the Year Ahead
Food Biz Wiz and ECRM/RangeMe share their thoughts on opportunities that lay ahead for brands and retailers in the coming year
RangeMe Submission Leads to Birdy Boutique’s Products Flying Off the Shelves at Meijer
The women and veteran-owned brand also landed Walgreens from an ECRM General Merchandise Session.
RangeMe Sourcing Campaign is Sweet (and Salty) Success for The Panza
The gourmet snack brand was added to Maddie's Market's assortment following the retailer's recent sourcing campaign
Want to Elevate Your Customer Relationships? Then it’s Time to Go Deep.
Invest time in understanding the stated and unstated agenda of your customers, partners and teammates.