Tag: cpg
DIY or Broker–How to Decide When it is the Right Time to Bring on a Rep
When launching a new business with the intention of selling products, there are many things to consider–including when to bring on a broker.
Find your niche among the masses: Niche Marketing for emerging brands
Discover how niche marketing might be the best marketing route for a growing brand to make every dollar count and every effort shine.
Email Marketing Services for Growing Brands
There are a lot of different email marketing services out there. Here are a few of the best email marketing tools to fit any growing brand.
E-Commerce Explosion Revamps Retail
The 2020s will be a digital decade for retail because the COVID-19 pandemic catapulted global e-commerce into the future to bring the shopping mall to us.
How COVID-19 Changed the Retail CPG Industry
The pandemic has forced businesses to overhaul 2020 plans. See what major trends companies need to consider as they revise business strategies and assortments.
Digital Marketing: 5 Steps to Get You Started
Learn the basic principals on how to build out your brand's digital marketing strategy to increase your visibility and attract more customers.
Selling Your Products to Retailers vs Consumers
Selling your brand to retailers and consumers has its similarities and differences. See these 6 sales strategies on how to sell your products to each group.
Supplier Spotlight: LifeBotanica breathes new life into a major retailer
Learn how this health and wellness brand expanded from Europe to the United States and grabbed the interest of an established pharmacy on RangeMe.
Grow Your CPG Brand With a Joint Sales and Marketing Strategy
Learn how to create a cohesive marketing and sales strategy and why it's important in getting your CPG products into the hands of retailers and customers.
Sales Strategies in the Retail Industry
If you are brand ready to grow and get your products into retail, check out these 3 sales tactics that will help boost your sales efforts.