Tag: consumer packaged goods
More With Less: How SKU Reduction Can Drive Category Volume
One of the most common trends of the last 30 years of CPG marketing has been SKU proliferation. Discover why this trend is coming to an end.
The First 60 Seconds: How to Grab and Hold a Buyer’s Attention During a Pitch
Have you been looking for new ways to impress buyers during a pitch? Start with the first 60 seconds. Here are 3 communication traps to avoid.
It’s a Beauty-Full Match for these Emerging Small Businesses
Learn how Astoria Beauty Bar's Michelle DeMartino uses RangeMe to discover diverse and sustainable products for her clients.
7 Key Elements to Bring Food Products to Large Retail Chain Stores
Are you thinking about scaling up your food business? Here are seven elements to have in place before contacting a big-name retailer.
How to Effectively Tell Your Brand’s Story
Learn how effective storytelling can elevate your brand's marketing strategy, leading to an increase in sales and improved customer loyalty.
Top CPG and Retail Trend Predictions to Watch in 2023
As 2022 comes to an end, we are eagerly anticipating what’s to come next year. These are our predicted top CPG trends for 2023.
Retailers Focus On Customer Experience With Store Remodelling
Store remodelling programs are now underway as leading retailers attempt to combine the physical shopping experience with the digital one.
Building a Customer Retention Strategy
Foodbevy shares why retaining existing customers before attracting new customers is the best way to grow your CPG business.
RangeMe Review: This Veteran-Owned Sauce Brand Proves to Retailers That ‘It’s Gon Be Good’
See how J.W. Southern Sauce made it to store shelves across the Southeastern part of the U.S.