10 Ways Small Businesses Can Prepare for Black Friday Success
The good news is there’s still enough time for your small business to prepare well, stand out and sell in time for this fast and furious weekend of sales.
What Millennials Want From Consumer Goods
To win the hearts and minds (and wallets) of Millennial consumers, reflect their mindset by showing how your company is innovative, ethical and transparent.
Baby, Mine (Part 2 of 2)
I’m fascinated by the sheer number of products available for babies these days and I’m even more intrigued by some of the trends I see emerging among baby CPG these days.
Introducing RangeMe Brand Pages
Now more than ever, retail buyers want to know the brand story when deciding to bring on a new product.
5 Reasons Why a Buyer Says Yes to One Product Over Another
If their customers are asking for a certain product, a buyer will do what it takes to add it to their product assortment because they know their customers will buy.
Putting the Social in Media
Social media is a relatively even playing field. It’s changed the way companies do business, how they develop products, how they promote products, how they engage and communicate with their customers.
9 Ways to Sell More This Halloween
Marking the beginning of the most profitable period of the year, Halloween spending is expected to reach a whopping $8.4 billion in 2016, the highest level in 11 years.
Baby, Mine (Part 1 of 2)
The baby care market is expected to hit $66.8 billion in sales by 2017—that’s next year! And likely, organic and natural products will account for a significant chunk of that sales pie.
RangeMe is the Shop.org Startup of the Year!
Just yesterday, I was in front of an audience of retail industry leaders, visionaries, analysts and venture capitalists on one of the industry’s biggest stages.
Category Reviews—To Know Them is to Use Them
For retailers, conducting category reviews is an essential part of doing successful business.