5 Reasons Why a Buyer Says Yes to One Product Over Another

If their customers are asking for a certain product, a buyer will do what it takes to add it to their product assortment because they know their customers will buy.

/ October 27, 2016

Putting the Social in Media

Social media is a relatively even playing field. It’s changed the way companies do business, how they develop products, how they promote products, how they engage and communicate with their customers.

/ October 19, 2016

9 Ways to Sell More This Halloween

Marking the beginning of the most profitable period of the year, Halloween spending is expected to reach a whopping $8.4 billion in 2016, the highest level in 11 years.

/ October 13, 2016

Baby, Mine (Part 1 of 2)

The baby care market is expected to hit $66.8 billion in sales by 2017—that’s next year! And likely, organic and natural products will account for a significant chunk of that sales pie.

/ October 13, 2016

RangeMe is the Shop.org Startup of the Year!

Just yesterday, I was in front of an audience of retail industry leaders, visionaries, analysts and venture capitalists on one of the industry’s biggest stages.

/ September 29, 2016

Category Reviews—To Know Them is to Use Them

For retailers, conducting category reviews is an essential part of doing successful business.

/ September 27, 2016

[Video] Getting Brands Discovered: Interview with Business Rockstars

Earlier this month, I had the pleasure of sitting down with Mark Lack of Business Rockstars to chat about our journey.

/ September 27, 2016

Getting Discovered: Learn From a Perfect Real-life Product Profile

If your profile has an attractive image, and is a high percentage match, a buyer can click on your product to get to the meat of your posting.

/ September 22, 2016

Man’s Best Inspiring Friend

If you’re noodling on your next product launch or extension and can’t seem to land on something that really strikes your fancy, look to our four-legged friends for inspiration.

/ September 20, 2016

Demystifying Product Standards: How These Can Impact Your Business

In order to sell products that meet the changing attitudes of their customers, retailers are taking a firm stance on the type and quality of products they sell in their stores. And that translates into their product standards.

/ September 14, 2016