Category: Business Best Practices
Digital Marketing: 5 Steps to Get You Started
Learn the basic principals on how to build out your brand's digital marketing strategy to increase your visibility and attract more customers.
Launching a New Product in the Time of a Pandemic
Despite uncertainty, brands are still releasing new products. See what products are bound to be successful during a pandemic.
Selling Your Products to Retailers vs Consumers
Selling your brand to retailers and consumers has its similarities and differences. See these 6 sales strategies on how to sell your products to each group.
Grow Your CPG Brand With a Joint Sales and Marketing Strategy
Learn how to create a cohesive marketing and sales strategy and why it's important in getting your CPG products into the hands of retailers and customers.
Sales Strategies in the Retail Industry
If you are brand ready to grow and get your products into retail, check out these 3 sales tactics that will help boost your sales efforts.
The Advantages of Independent Retailers
Independent retailers may be smaller than their competition but that's not stopping their success. See what independent retailers' top 3 advantages are.
How to Run a Small Business From Home
As many of you continue to work from home for the indefinite future, here are some helpful tips on staying productive while running your business remotely.
Brands Working From Home: Social Media Tactics
See what social media tactics you can be integrating into your brand strategy to help grow your business and market to consumers and retail buyers while sheltering in place.
Understanding the Dropshipping Model
As the CPG industry launches into a digital transformation, more retailers are looking for brands that are dropship capable.
How to Survive a COVID-19 Cash Flow Crisis
Read on to learn more about what you can be doing for your CPG business to minimize risk of a cash flow crisis during the COVID-19 global pandemic.